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Interaksi : Jurnal Ilmu Komunikasi
Published by Universitas Diponegoro
ISSN : 23016051     EISSN : 25484907     DOI : -
Core Subject : Education, Social,
Interaksi: Jurnal Ilmu Komunicasi is published by the Magister of Communication Science Program, Department of Communication, Faculty of Social and Political Science Diponegoro University. I has registered number of LIPI, ISSN 23016051 (print), ISSN 25484907 (Online). This journal has aim to disseminate critical and original analysis from researchers and academic practitioners on various contemporary social and political issues both local and foreign.
Arjuna Subject : -
Articles 12 Documents
Search results for , issue "Vol 12, No 1 (2023): Juni 2023" : 12 Documents clear
K-POP IDOL STANDARD DAN PRAKTIK KOMODIFIKASI PEKERJA DALAM VIDEO CLIP “IU-CELEBRITY” Alfitriah Alfitriah; Muhammad Dicka Ma'arief Alyatalatthaf
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.19-35

Abstract

K-pop idols are demanded by agencies and fans based on beauty standards, ideal bodies, how to dress, and self-image. This study aims to describe the forms of K-pop idol standards and the practice of commodifying workers in the video clip “IU – Celebrity.” The Political Economy Theory of Communication from Vincent Mosco is used to see the practice of commodification, using John Fiske's Semiotics analysis method. The results of this study, on: (1) the level of reality, a k-pop idol is required to meet the ideal standards based on the agency as well as fan's wants; (2) representation level, signs at the reality level are transmitted into representational codes such as camera techniques, angles, transitions, video editing, location sets, sound, to special fx; (3) ideological level, it is found that there are capitalistic practices through the commodification of workers towards k-pop idols by the agency in the form of regulating appearance standards, clothing, privacy, and social relations of k-pop idols. This is done by the agency in order to maintain their idol image in accordance with the wishes of fans.
EFEKTIVITAS STRATEGI-KOMUNIKASI SATGAS COVID-19 RI DALAM MENGIMBAU MASYARAKAT UNTUK MELAKUKAN VAKSIN Febriansyah Ramadhan
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.1-18

Abstract

This study aims to determine the effectiveness of communication strategy used by the Ministry of Health of The Republic of Indonesia, especially the COVID-19 Task Force in overcoming the spread of the virus by conducting a vaccination program for the community. The spreading of COVID-19 still requires special treatment in various countries, including Indonesia. Besides implementing health protocols, the government must take concrete preventive steps in overcoming this pandemic, namely by providing vaccines for the community. Even though the vaccination program is an effort to prevent the spread of COVID-19, there are still people who refuse to vaccinate or do not know the importance of this vaccination. The use of public relations programs using information technology in the form of the internet is urgently needed during this pandemic. One of the media used by the government is a website which is also supported through social media. Using qualitative reasearch approach case study method, this research analyzed information content related to the government's vaccination program on the covid19.go.id website. Based on the results of information categorization and analysis of information content published on the covid19.go.id website, it can be concluded that the communication strategy by the COVID-19 Task Force public relations is quite effective because information about the implementation of COVID-19 vaccination and the availability of vaccines in Indonesia is continuously updated.
GENERASI KEDUA DIGITAL NATIVE: JANUS FACE MEDIA SOSIAL DAN ANOMALI KOMUNIKASI Matang Matang; Karim Suryadi; Cecep Darmawan; Leni Anggraeni; Dwi Riyanti; Ilham Hudi
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.109-124

Abstract

Today's students are understood as second generation digital natives (GDN-2) who are close and accustomed to using social media. Previous research explains digital natives in general, the role of social media in digital natives' daily lives. This study focuses on looking at the janus face of social media in GDN-2, the role of the family and their participation in social media. 308 students were willing to fill out a questionnaire as initial data, then in-depth interviews were conducted (N= 31). The research results show that the benefits of social media for GDN-2 are to share information and opinions, reach consumers and add business ideas, a place to learn and reference material, update information, and build relationships. Social media is detrimental to work and main activities, addiction, wasted time, lazing, having to pay for the internet, and false information. There is a family communication anomaly, parents do not have social media but give advice to their GDN-2 children to use social media wisely. This is then reflected in GDN-2's participation on social media. They are careful about spreading information that is not necessarily true, posting and commenting carefully. 
STRATEGI PEMASARAN PARIWISATA PASCA PANDEMI: KESIAPAN DAN KOMPETENSI PRODUKSI VIDEO PARA PEGIAT WISATA DI KABUPATEN BATANG Agus Naryoso; Mj Rizqon Hasani
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.201-227

Abstract

The Batang Regency Government has launched the Batang Visit Year 2022 since 2017. This is an effort of the Batang Regency Government to improve the community's economy in the tourism sector. The Batang Regency Government has also renovated several tourist attractions that attract tourists. Problems arise when Indonesia is hit by the corona outbreak which also hit the tourism sector. After the corona pandemic ended, the tourism sector recovered, but needs huge promotions, including producing tourism video by local tourism communities. The research aims to determine post-pandemic tourism marketing strategies, especially the readiness and video production competence of Batang Regency tourism activists. The research used a qualitative approach and descriptive analysis methods with research subjects being tourism activists in the Pandansari Tourism Activist Community, Blado District, Batang Regency, Batang Regency. The results of the research show that tourism activists in Batang Regency already have the readiness and competence to produce tourism videos, both from the planning process, shooting execution to image editing, including using videos as tourism promotional material according to the chosen promotional media platform. Tourism activists have also produced video works that can be seen on the Batang district tourism community media account.
KEBERAGAMAN KONTEN BERITA PANDEMI DI INDONESIA: ANALISIS ISI BERITA COVID-19 PADA MAJALAH TEMPO Ahsani Taqwim Aminuddin
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.90-108

Abstract

This study shows how Tempo Magazine practices content diversity in reporting on the COVID-19 pandemic in Indonesia. The role of the media in handling the pandemic is not only limited to massive reporting but must report all aspects of life affected by the pandemic as information to the public. The concept of diversity in news content is the main study in this research. This concept examines two things: 1) Diversity of news sources, to determine the diversity of news sources (social actors). 2) Diversity of topics (points of view) to find out how widely the media provides understanding to media audiences regarding the issue of the COVID-19 pandemic. Using qualitative content analysis, and processing by coding with QDA Miner to summarize news frames regarding the COVID-19 pandemic news in Majalah Tempo from April to November 2021. The results of this research show that news about the COVID-19 pandemic in Indonesia in Tempo Magazine is presented from various sources. point of view or angle, news source, and spread across various rubrics. This study found that Majalah Tempo’s reporting on the COVID-19 pandemic was presented in various ways, both in terms of news sources, the point of view of discussing a problem, and the distribution of news presentation rubrics. Research notes that Inforial (paid rubric) is included in the rubric that contains a lot of COVID-19 news in Tempo Magazine with a percentage of 11.68%, apart from that the government is the largest news source with a percentage of 40.33%.
A NEW RECIPE FROM MY FACEBOOK: HOW DIGITAL LITERACY IMPACTING INNOVATION OF SMALL CULINARY ENTERPRISES IN INDONESIA Angga Prawadika Aji
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.182-200

Abstract

This paper is written based on a qualitative approach, to explore the ability to use communication technology by micro, small, and medium enterprises (MSMES) within the culinary field to support their ability to innovate in developing countries such as Indonesia. A total of 30 small and micro enterprises from the two biggest cities in East Java province participated in this empirical study. The data collection system is carried out using a semistructured interview that looks at the ability of business users to understand the internet as a media through four digital literacy elements, namely the ability to access, analyze, evaluate, and create messages. Based on the results of comparative analysis, it was found that the majority of MSMES owners have just reached the access phase, which is the initial phase where users are connected to the internet and utilize the most basic features of application services. MSMES owners only use internet technology for informal communication purposes and access to entertainment. One of the most important points from the results of the interview is the existence of religious issues which hamper the willingness of some MSMES owners to embrace the internet by creating reluctance and suspicion against the internet. One of them is the usury discourse that appears on non-cash payment technology and food purchasing services by online transportation.
STRATEGI KOMUNIKASI KESEHATAN PENANGANAN STUNTING (Studi Pada Kelurahan Watang Bacukiki Kota Parepare) Insyirah Salsabila Alif; Sudirman Karnay; Andi Subhan Amir
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.66-89

Abstract

Stunting is a condition of failure to thrive in children under five due to chronic malnutrition so that children become too short compared to children of their age. Until mid-2022, Watang Bacukiki Village is included in the five sub-districts with the highest cases of stunting in Parepare City. This study aims to describe the communication strategy implemented by the Watang Bacukiki Village in an effort to deal with stunting through balanced nutrition persuasive communication. This research is descriptive-qualitative in nature and the determination of research subjects is based on purposive sampling. Based on the research that has been done, the results show that the communication strategy implemented by the Watang Bacukiki Village in efforts to deal with stunting is by implementing four core stages in the preparation of a communication strategy, namely: (1) assigning communicators, (2) determining audiences, (3) compiling messages, and (4) choosing media and communication channels. Apart from that, Watang Bacukiki Village also presented innovative programs to support the acceleration of zero stunting.
PREFERENSI CALON PEMIMPIN DI PEMILIHAN UMUM TAHUN 2024 DALAM PEMBERITAAN MEDIA ONLINE Yuniar Galuh Larasati; Henky Fernando
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.164-181

Abstract

Preferences for 2024 leaders can be seen from the electability of leaders in the 2019 general election. This preference indicates that the prospective leaders who will emerge in the 2024 general election are a continuation of political activity in 2019. This study aims to explain the preferences of prospective leaders in the 2024 general election. Because so far there are still few studies that pay special attention to the preferences of prospective leaders in the context of futuristic elections. This research is descriptive qualitative in nature. Data collection was conducted through a process of reading 1,000 online news articles using the search keywords "2019 and 2024 general elections in Indonesia" on the Google search engine. The analysis in this study was conducted by reducing, describing, and interpreting the data thematically inductively. The findings in this study show that the preferences of prospective leaders in the 2024 general election are not much different in terms of profession or social status. This study also recommends the importance of research that analyzes the preferences of prospective leaders in the 2024 elections with a more empirical approach.
MENGEKSPLORASI PARADOKS PRIVASI GEN-Z DALAM PERSONALISASI IKLAN DI MEDIA DIGITAL Syaifa Tania
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.50-65

Abstract

The practice of disclosing personal information in accessing digital media is inevitable. In digital transaction consumers are required to fill personal data in which quite risky, while the nature of social media facilitate user to willingly share their daily life. This condition leads to the discussion of personalization-privacy paradox that put digital media user in a dilemmatic position. In one hand, they enjoy the relevancy of personalized offerings otherwise they worry about the risk of disclosing information as the result digital media algorithm. This study is aimed to capture the personalizationprivacy paradox faced by the gen Z as the true digital natives using survey method. As the result of the study, personalization-privacy paradox is a real issue faced by respondents. They actively calculate the risk and benefit of sharing their information in digital platform. Moreover, they also tend to be less cautious towards popular digital application as they already consider it as a safe platform.
MODEL SELF-DISCLOSURE GENERASI Z PENGGUNA BERAT MEDIA SOSIAL Wulan Purnama Sari; Lydia Irena
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): Juni 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.145-163

Abstract

Based on the results of previous research, it was found that Instagram, Twitter, TikTok, YouTube, Discord, and also Facebook became the social media most often used by Generation Z as heavy users of social media in conducting self-disclosure. Self-disclosure is divided into negative and positive, positive things become open areas that are shared and can be known by many people, while negative things are the opposite. Generation Z as heavy users of social media conduct self-disclosure about various personal information accurately and honestly through social media, this is done consciously with the aim of building relationships with other people. Therefore, this study was conducted with the aim of describing and analyzing the self-disclosure model of Generation Z heavy users on social media. The research method uses a qualitative approach with phenomenological methods. Data collection was carried out using focus group discussion techniques, with the selection of resource persons based on pre-determined criteria. The results showed that the self-disclosure model of generation Z who became heavy users of social media had the largest proportion in terms of valence, intimacy, and intention. 

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